1. Strengthen Your Community
A community gTLD is a perfect way to build and support your community
| City gTLD | Area gTLD | Group gTLD |
|---|---|---|
| .tokyo | .kansai | .lionsclub |
| .osaka | .kanto | .elksclub |
| .nyc | .kyushu | .peacecorps |
2.Improve and Strengthen Your Brand
A brand exclusive gTLD will allow your organization to manage its reputation and improve brand recognition and loyalty.
| Examples | |
|---|---|
| .companyname | .brandname |
| .service | .product |
3. Search Engine Optimization
Owning a gTLD that is a popular keyword will help your consumers rank better in search engine result pages.
| Examples | ||
|---|---|---|
| .free | .blog | .music |
| .radio | .movies | .news |
| .sports | .live | .car |
4. Completely Manage a Particular Namespace
Set up certain registration criteria to manage an entire namespace.
| Examples | ||
|---|---|---|
| .dog | - | Only allow registration for dog owners |
| .blog | - | Offer a free blog service to all new registrants |
| .shop | - | Offer an onlie shopping site with each domain |
5. Innovate
Develop an innovative business plan with a related gTLD and market it to the entire world.
Below is a sample of registration numbers from three gTLDs. The date listed is the date the general registration period for that gTLD began.
| TLD Extension | Number of Registrations | General Registration Start Date |
|---|---|---|
| .tel | 200,000 | May 2009 |
| .mobi | 1,000,000 | September 2006 |
| .com | 80,000,000 | March 1985 |
Revenues = number of registrations x annual registration/renewal fee
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